Lead Sale

Have you ever wondered how to know if your B2C marketing campaigns are successful? It's a question that many marketing professionals constantly ask themselves, as measuring the success of our strategies is essential to making informed decisions and optimizing our efforts. Fortunately, there are ...

Every company at some point in its operations reaches a point where the website it has built needs to be rebuilt. Website redesign is an integral part of development and an important competitive aspect. The website is a showcase for acquiring new customers, partners or for enhancing the company's ...

Underestimated by many. However, implemented wisely, with the user in mind, and Google in mind, it can work wonders. Internal linking – because that's what we're talking about – is a relatively simple and free way to raise the position of a website in organic search results. You only need to know ...

The Virtual Fair of New Apartments and Houses is one of the largest real estate industry events in Poland. This year, between 17 and 19 March, thanks to cooperation with the Hilvec interactive agency, it was carried out online, which allowed for reaching a wider audience.

Hilvec Agency, which ...

The world of technology is very dynamic today, and creating software is becoming easier than ever before. Thanks to tools for creating applications without writing code, anyone can become a developer without having specialized programming knowledge. No-code development is a real revolution.

Without ...

At this point in the game (never better said) we are sure that the word 'gamification' (or if you are more international: gamification ) is constantly echoing in your head. But do you really know what this Anglo-Saxon term so fashionable in any online marketing strategy means ? Well, here we are ...

If one of the most creative birds to have flown through the world in the last century said it, it must be true: “Inspiration exists, but it has to find you working.” Without a doubt, Pablo Picasso knew what he was saying and, although it has almost become a cliché that we repeat without really ...

Nowadays, understanding the consumer is essential to achieve success in marketing and sales campaigns. The way in which users search for their needs, the channels they use to chat with other users, their feelings… are all part of their behaviour. In order to offer better results, search engines ...

PORCELANOSA Group has been working towards sustainability for many years and in 2020 it decided to compile all its initiatives and eco-sustainable products in its ECO conscious plan . A plan that encourages them to become increasingly sustainable with more eco-sustainable production processes and ...

Google has recently launched the final version of its analytics tool: Google Analytics 4 or GA4 . This is a product that will replace the current version of Google Analytics, called Universal Analytics, in the future . Let's look at the relevance of this change and how it influences the measurement ...