The Virtual Fair of New Apartments and Houses is one of the largest real estate industry events in Poland. This year, between 17 and 19 March, thanks to cooperation with the Hilvec interactive agency, it was carried out online, which allowed for reaching a wider audience.
Hilvec Agency, which provided technological support for the fair, specializes in creating websites using Webflow technology . What were the steps the agency took to achieve success in implementing the Virtual Fair of New Apartments and Houses? Let's check.
Virtual Fair of New Apartments and Houses
The Virtual Fair of New Apartments and Houses was organized by a team of experienced specialists from the Morizon-Gratka Group, publisher of the NoweInwestycje.pl portal, who have successfully conducted many similar events. Their main goal was to create a place where developers could teacher phone number list present their investments, and potential buyers would have the opportunity to familiarize themselves with them and gain the necessary knowledge about the real estate market. Thanks to their commitment and professionalism, the Virtual Fair of New Apartments and Houses has become one of the most important industry events in Poland.
Website in Webflow technology
The first step was to create a website in Webflow where the user could browse developers’ offers and arrange a video conference with company representatives. This site had to be easy to use, intuitive, and at the same time contain all the information users needed. This is where Webflow was key. Thanks to this technology, the Webflow Hilvec agency was able to create a responsive website that worked flawlessly on various mobile and desktop devices.
Website of the Virtual Fair of New Apartments and Houses
Website of the Virtual Fair of New Apartments and Houses
Chat and live streaming tools
The next stage was to prepare tools for conducting chats and video conferences. To facilitate the process of arranging meetings with representatives of development companies, the organizers decided to integrate the website with a tool for conducting chat conversations. Thanks to this, users did not have to download additional applications to participate in online meetings, and the process of arranging them was more intuitive and easier.
The lectures were presented in Live mode, using YouTube broadcasts from Google. Streaming allowed for the presentation of lectures and discussion panels in real time on the website.
Design and user experience
An important element in creating websites is also their aesthetics and usability. The website must attract users' attention and encourage them to browse the offers. The Moriozn-Gratka Group made sure that the Virtual Fair of New Apartments and Houses website was aesthetically made, and at the same time easy to navigate. Thanks to this, users quickly found interesting offers from developers, and reliable information about the projects allowed them to make purchasing decisions.
Virtual stands
At the Virtual Fair of New Apartments and Houses, one could see many interesting virtual investment stands. Each exhibitor had the opportunity to present their offer. Among the exhibitors, one could find companies such as Dom Development, Skanska, Robyg, Murapol and Victoria Dom. The subpage of each stand was carefully designed and equipped with the necessary advertising materials, which helped to present the exhibitor's offer and promotions prepared for this occasion.
High substantive level of the fair
During the Virtual Fair of New Apartments and Houses we had the pleasure of hosting many excellent speakers who shared their knowledge and experience from the housing industry. The high substantive level of the presented presentations and lectures was noticeable from the very first moments of the fair.