If you are considering deploying an SEO strategy, also called a natural referencing strategy for your website, you may be wondering what it can bring you. The question is legitimate when it comes to committing sustainably to a strategy for developing your visibility on the web. There are many advantages to doing SEO, and we will try to answer them in the body of this article.
What is the purpose of natural referencing?
The simplest answer to this question is to say: SEO allows you to austria telemarketing data be visible on Google in the first search results. Sure, but by paying for advertising, it is entirely possible to be first on Google, right? That's right.
So, what is SEO for in concrete terms? In fact, the goal is precisely to allow you to be visible on the internet without having to pay Google for advertising all the time, and to reach readers (and therefore potentially future customers) who don't know your business. And above all, to be visible on Google for a long time thanks to your website.
Once we have this foundation, we can study all the benefits of SEO. Because having a well-referenced website should allow you to reap benefits in terms of your reputation or your clientele. Let's list these "SEO benefits".
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The 6 advantages of SEO
SEO Benefit #1: You reach people who don’t know you.
If you appear in first position on Google by typing the name of your company, it is a first step, but it is far from enough. Because apart from the people who already know you, it does not bring you customers or notoriety. The whole point of an SEO strategy is precisely to use your website to allow you to attract new visitors who do not know your company or your activity. For example, if you sell cleaning services for companies, it will be interesting if you can capture Internet users who type "cleaning company" or "industrial cleaning + your city".
SEO Benefit #2: You Gain New Customers
The corollary of SEO advantage #1 is precisely the fact that among these new visitors, there are probably future customers. When you do a search on the internet, it is to find the answer to a question, or a solution to your problem. Internet users therefore also carry out searches to find specialized service providers and in this case, you ca
