We live in a society where micro moments are increasingly being used. Most of those moments are spent using our mobile phones. It is in those moments that we open our email to catch up. for any user to open it from any gadget. Knowing whether your users prefer to use their phone to open email or prefer to do so on desktop is also relevant. If you don't send the email when they are likely to open it, your open rate will decrease. 9.- Email automation Email Automation In this new era of marketing, customers want to be noticed, they want to be talked to, they want to feel important. Email automation is often perceived as spam. However, far from it. It is not correct to think that automated emails lack personalization.
The truth is that automated emails sent security and commodity brokers email list through an automation system have an average of 152% higher click-through rate and 70% higher open rate compared to regular messages. Unlike regular newsletters, email automation allows you to send personalized messages to specific people. Doing email marketing at the right time increases the chances of user engagement and will turn your customers into brand advocates. In recent years, many businesses have leveraged the power of email marketing software to automate email sending. And it's predicted to be a growing trend in 2018. Personalization is essential to differentiate your marketing strategies and achieve effective conversions. Personalized emails have evolved beyond simply including the recipient’s name; it’s about understanding the user’s specific behavior, interests, and needs. Below, we’ll explore examples of effective personalized emails and how they can be a source of inspiration for your marketing campaigns.
That is why you need to make your email ready
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