Conversion rate optimization tips

[Shakil1984]

1. Ads should link to landing pages
When running ads online, make sure the ads link to your landing pages and product pages rather than to the home page.

If a group of potential customers has clicked an ad that’s about weight loss, they won’t be interested in seeing content that’s about anything else.

Don’t make your potential customers hunt for the info and product pages that they’re actually interested in. Whenever your website visitors aren’t sure where to go next, your conversion rate will take a hit.

This Facebook ad and landing page combination from Vegetology is a great example.

Conversion rate optimization tips
2. Let customers register for product notifications
You can collect individual customer germany consumer email list data by asking your website visitors to sign up for product notifications.

This allows them to receive timely alerts about product launches, restocks, or any updates related to their favorite items.

This strategy not only enhances the customer experience but also helps to build your email or SMS list.

Rue La La, a members-only fashion boutique, sends customers notifications about upcoming products and other news via email and SMS.

Conversion rate optimization tips
3. Provide sneak peeks of upcoming promotions
Previews can excite customers and increase anticipation about upcoming products or events. This increases the chance that they’ll visit your site repeatedly and complete a desired action (like signing up for an email list or completing a quiz survey).