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Benefits of a Visitor Management System

Posted: Mon Dec 23, 2024 6:43 am
by Aklima@416
alt Disney understood that every detail of the Disney entrance influenced the overall customer experience. He adopted this essential strategy when designing Main Street U.S.A., the central shopping artery of the Disney theme parks. “The facades of Main Street are presented to us as houses into which we are invited to enter,” wrote cultural analyst Umberto Eco in his book Journeys in Hyper-Reality . “But the interior is only a supermarket in disguise, where one buys obsessively, while still believing one is playing.”

Your reception area is the atmosphere you can create to control a visitor’s impression of your business. The right choices can influence whether your most important customers want to do business with you or whether your most promising potential employees want to accept the job. By digitizing your check-in methods with a visitor management system, you can show guests how great it is to work with your company.

Industries that use visitor management systems
We’ve all seen visitor management systems in hotels, banks, and medical practices. Businesses across all industries are now turning to these digital concierge services to enhance their own visitor management strategies:

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Aerospace
Automobile
Arts, Entertainment and Recreation
Bank
Chemical manufacturing
Communication service providers
Computer and electronic equipment
Construction
Financial services
Government
Insurance
Professional services
Manufacturing
Publication
Real estate
Tech
Telecommunications
Transportation
Utilities
Storage
VIP hospitality isn’t just for corporate behemoths. In the opportunity seekers wake of the pandemic, even the smallest offices have adopted tech-enabled check-in techniques.

Go beyond the first impression
We’ve all heard that “first impressions count,” but many businesses are also transforming their visitor management strategy by using the peak-end rule . This theory posits that, in reality, most of us remember past events based on the last or most intense moments.

We may have had a great job interview, but we focus on the parking problem when we tell our friends about our experience. We have an okay meal at a restaurant, but a free dessert at the end turns the meal from a meh evening experience into an extremely positive one.

Your visitor management system should also consider how you handle goodbyes. Automatically distribute meal suggestions upon exit, or offer self-parking validation at the door.