Why focus on improving the conversion indonesia phone number details rate of the business details page? As a product manager on the e-commerce mall side, the core assessment indicators are roughly as follows: increase G, improve conversion efficiency, improve, increase average order value, improve user experience, increase new customer retention and repurchase, etc.... Should product managers choose to be B-side? After the Internet has experienced a boom in spending money to develop the market in recent years, people have increasingly realized that it is not enough to rely solely on the end, and the shortcomings of the B-end need to be made up as soon as possible.
So should product managers choose to transform into the B-end? View details> First of all, the strategic focus of our company at this stage is to improve the mall's G, so my KR core is to be responsible for the mall's revenue increase. By breaking down the revenue increase (revenue = conversion rate, average order value), combined with the current business status of our company, the conversion rate can be improved greatly. One of the core indicators for product managers to improve is the conversion rate of the entire funnel. By breaking down the data funnel and conducting user surveys and competitive product surveys, each funnel has been optimized to varying degrees; among them, the revision of the business details page has the greatest improvement on the funnel; Second, the overall channel order conversion of business details data analysis is, through the breakdown of the funnel, the conversion of business details to purchase/add to purchase is, compared with the peak of historical data, it is found that the data needs to be improved, and it is also understood that it is lower than the industry level; From--7-=.
