Pay attention to the details
Posted: Sun Dec 15, 2024 7:00 am
Irritation is just around the corner. Even if the above is completely in order, the experience of your visitor is completely ruined if:
The accessibility of your location is poor
If there are too few parking spaces
If there is not enough varied food
If there is no wardrobe in winter
If the location is too hot or too cold
Speakers are unintelligible
Don't forget the smallest details and if necessary ask questions to your audience before the event. For example, you can ask about dietary requirements in the registration form.
Also check if there are other events in the area on your day. External factors can influence the number of visitors and therefore the success of your event. Unfortunately, you have no influence on a weather algeria phone number library code red or dark red. But if you know in advance that there is a large fair in the area that can lead to traffic jams, you can share this with your visitors in advance and point them to hotels in the area.
Benefits events source: PowerUp / Shutterstock
To what extent do you follow the trends?
The event industry knows the necessary trends that will shape future events. Which trends do you apply? The answer is: the ones that are relevant to your business and your audience. Trends are there to inspire you and to offer your visitor a fantastic experience. Who knows, the following experiences might fit your message.
1. A premium experience
Premium was mentioned as a trend. It is a trend that you see at events for which you pay an entrance fee. Visitors who opt for an upgrade, get a VIP experience. This is a trend from the United States, which we do not really see here in the Netherlands. Nevertheless, it is an opportunity for your guest to get more out of the visit.
2. Deploying generative AI
The use of generative AI software is a frequently mentioned trend. In this, organizers use AI tools during the preparation to optimize processes. Think of creating and sending emails. Generative AI is also used to create a better experience at the event.
The accessibility of your location is poor
If there are too few parking spaces
If there is not enough varied food
If there is no wardrobe in winter
If the location is too hot or too cold
Speakers are unintelligible
Don't forget the smallest details and if necessary ask questions to your audience before the event. For example, you can ask about dietary requirements in the registration form.
Also check if there are other events in the area on your day. External factors can influence the number of visitors and therefore the success of your event. Unfortunately, you have no influence on a weather algeria phone number library code red or dark red. But if you know in advance that there is a large fair in the area that can lead to traffic jams, you can share this with your visitors in advance and point them to hotels in the area.
Benefits events source: PowerUp / Shutterstock
To what extent do you follow the trends?
The event industry knows the necessary trends that will shape future events. Which trends do you apply? The answer is: the ones that are relevant to your business and your audience. Trends are there to inspire you and to offer your visitor a fantastic experience. Who knows, the following experiences might fit your message.
1. A premium experience
Premium was mentioned as a trend. It is a trend that you see at events for which you pay an entrance fee. Visitors who opt for an upgrade, get a VIP experience. This is a trend from the United States, which we do not really see here in the Netherlands. Nevertheless, it is an opportunity for your guest to get more out of the visit.
2. Deploying generative AI
The use of generative AI software is a frequently mentioned trend. In this, organizers use AI tools during the preparation to optimize processes. Think of creating and sending emails. Generative AI is also used to create a better experience at the event.