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How to Optimize Keywords on Your Site

Posted: Tue Dec 03, 2024 8:41 am
by mahindra
Once you have a basic keyword table, you can use some tools to identify second and third level keywords: the most used are Google Ads , Google Trends , SEMrush and Wordtracker . The last two are freemium, so free for basic users; to unlock the more complex functions, however, they require you to sign up for a subscription. The tools that Google offers are completely free, multilingual and easy to master.

How to Optimize Keywords on Your Site
To optimize the articles and pages you have already written with the germany phone number library relevant keyword, always remember that you must add it in:

Image

Page Title (the title of the page/article)
Page URL (the web address of the page/article)
Page Header (the visibly topmost part of the page)
Text
Alt text of images (Google can't read images: helping it understand what they depict is important, it also helps people with low vision to better understand what you have depicted)
Meta Description (the attribute used by search engines to show previews of content)
Instead, avoid :

Add keywords if there is no real need : they will be considered spam.
Worry about perfect keyword density : write for your reader first.
Highlight , underline or bold keywords to make them stand out: 2010 is long gone.
And, above all, remember that for a good positioning it is essential to optimize the site for your users, even before for Google: give them what they are looking for and the climb to the SERP will be a consequence.