Company culture or background
Posted: Tue Dec 10, 2024 9:42 am
Use these types of videos to showcase your brand.
There are many different types of videos you can add to your social media marketing strategy. Try these video ideas to help showcase your brand. If you’re looking to create a video popup, check out our top tips for creating engaging video popups .
Tutorials/How-tos
These are simple videos understanding cayman islands phone numbers that are both informative and effective. They provide step-by-step instructions on how to solve a problem, learn a technique, or use a product/service. This helps you build credibility as an industry expert on the topic. Adobe's video on how to create animated illustrations is a great example. Here, Adobe not only shows you how to use their Photoshop software, they also teach you a skill - in this case, how to create animated graphics.
A video about your company culture is a fun way to show the people who work there and the environment you're creating. Viewers connect with the people, not the business or products. Revealing what goes on behind the scenes is a great way for you to connect with potential customers on an emotional level.
In this video from Nike, you’ll hear from employees about their experience working there. It does a great job of showing you what the workplace is like and what a typical day looks like, so you can get a better understanding of the company culture.
Product demonstration
These are like tutorials, but much more detailed. Think of them as visual guides. Here you can detail every aspect of using your product or service in a way that words or pictures just can't. Buyers love watching these types of videos because they let them know what to expect from the product. Nespresso does a great job of demonstrating how their Nespresso Pixie product works, giving you step-by-step instructions and showing you every function on the machine.
Webinars
Whether live or on demand, webinars are a great way to showcase your industry expertise. These types of videos are used to share and present professional advice. A recently added standout feature is allowing the audience to submit questions to the speaker. Old Town Benidorm, an online recruitment platform, Indeed, hosts live webinars and then re-uploads them on YouTube for people to watch. In this webinar, you can watch an in-depth presentation and discussion about virtual job interviews.
There are many different types of videos you can add to your social media marketing strategy. Try these video ideas to help showcase your brand. If you’re looking to create a video popup, check out our top tips for creating engaging video popups .
Tutorials/How-tos
These are simple videos understanding cayman islands phone numbers that are both informative and effective. They provide step-by-step instructions on how to solve a problem, learn a technique, or use a product/service. This helps you build credibility as an industry expert on the topic. Adobe's video on how to create animated illustrations is a great example. Here, Adobe not only shows you how to use their Photoshop software, they also teach you a skill - in this case, how to create animated graphics.
A video about your company culture is a fun way to show the people who work there and the environment you're creating. Viewers connect with the people, not the business or products. Revealing what goes on behind the scenes is a great way for you to connect with potential customers on an emotional level.
In this video from Nike, you’ll hear from employees about their experience working there. It does a great job of showing you what the workplace is like and what a typical day looks like, so you can get a better understanding of the company culture.
Product demonstration
These are like tutorials, but much more detailed. Think of them as visual guides. Here you can detail every aspect of using your product or service in a way that words or pictures just can't. Buyers love watching these types of videos because they let them know what to expect from the product. Nespresso does a great job of demonstrating how their Nespresso Pixie product works, giving you step-by-step instructions and showing you every function on the machine.
Webinars
Whether live or on demand, webinars are a great way to showcase your industry expertise. These types of videos are used to share and present professional advice. A recently added standout feature is allowing the audience to submit questions to the speaker. Old Town Benidorm, an online recruitment platform, Indeed, hosts live webinars and then re-uploads them on YouTube for people to watch. In this webinar, you can watch an in-depth presentation and discussion about virtual job interviews.