How to Bring Back Your Old Visitors
Posted: Mon Apr 21, 2025 5:38 am
Imagine the following scenario: you wanted to buy some yellow XPTO sneakers, looked for them at store “X”, put the sneakers in your cart and then decided not to buy them. It’s happened before, hasn’t it? It’s happened to your customers too! In the following days, you start seeing the italy mobile database XPTO sneakers, the ones you didn’t buy, every time you visit a different website. It may seem like magic, but it’s just remarketing at work!
This strategy is increasingly used by online stores, using cookies to replicate their ads on other websites. In this way, remarketing works as a reminder, inviting the customer at different times and on different pages to return to your website and buy the products they left in their cart.
In addition to being useful for recovering abandoned carts, it is also a great solution for encouraging former visitors who have shown interest in a particular product (taking the example of yellow sneakers) in your store to check out .
There are several integrations, for example E-goi , Mailchimp , etc. that detect the moment when a customer “x” or “y” (user’s optimized list) left products “y” and “z” in the cart, thus creating a segmentation in the list created just for them. If you are not familiar with these tools, you can read a little more about their importance and the integration with Guru here .
In this way, the integration automatically helps to create a personalized audience on Facebook and to create specific campaigns for customers who have abandoned products in the cart, increasing the chances of a purchase being made.
This strategy is increasingly used by online stores, using cookies to replicate their ads on other websites. In this way, remarketing works as a reminder, inviting the customer at different times and on different pages to return to your website and buy the products they left in their cart.
In addition to being useful for recovering abandoned carts, it is also a great solution for encouraging former visitors who have shown interest in a particular product (taking the example of yellow sneakers) in your store to check out .
There are several integrations, for example E-goi , Mailchimp , etc. that detect the moment when a customer “x” or “y” (user’s optimized list) left products “y” and “z” in the cart, thus creating a segmentation in the list created just for them. If you are not familiar with these tools, you can read a little more about their importance and the integration with Guru here .
In this way, the integration automatically helps to create a personalized audience on Facebook and to create specific campaigns for customers who have abandoned products in the cart, increasing the chances of a purchase being made.