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E-commerce fraud: how to avoid it and protect your approval rates

Posted: Mon Apr 21, 2025 5:08 am
by bitheerani93
Thief taking credit cardIn March of this year, e-commerce recorded the highest fraud rate in history, at 3.99%. This means that for every 100 purchases made in Brazil, four were fraudulent.

Regardless of the segment or size of the e-commerce, unfortunately all are subject to fraud attempts. However, it is possible to apply some tips that can help to make it harder for malicious people to act and help you maintain high approval rates. They are:

Comply with PCI Compliance certification requirements croatia mobile database keep it up to date;
Have a history of your customers' purchases and behavior, which helps you understand their journey, as well as identify suspicious actions;
Use fraud risk analysis on payment slips, creating a history of that customer and helping with the assertiveness of the checking system;
Always require proof of receipt of delivered goods;
Be suspicious of suspicious activities, such as several purchases in a row from the same user, a customer requesting delivery of goods on the same day they made the deposit, or anything out of the ordinary;
Encourage your buyers to create strong passwords when registering on your e-commerce site;
Guide your customers on the official means by which you communicate and emphasize that your store does not request banking information through these channels;