How To Create a Balanced Strategy
Posted: Sun Apr 20, 2025 9:27 am
• Blogs and Articles: Address common questions, share industry news, give tips.
• Product/Service Pages: Clearly explain what you offer, benefits and how to buy/contact.
3.2 URL Structure and Internal Linking
• Clean URLs: /blog/vegan-donuts-vs-regular-donuts is a fishing and forestry email list million times better than /blog/post?id=1234&sort=desc&blabla….
• Internal Links: Show search engines (and users) related content within your site. If you mention “best frosting recipes,” link to a blog post about that. This signals hierarchy and relevance.
3.3 Mobile-Friendliness
Look, more than half of web traffic is on mobile. If your site looks like it’s from the flip-phone era when loaded on an iPhone, Google will demote you. It’s that simple. Responsive design is a must, not a maybe.
• Product/Service Pages: Clearly explain what you offer, benefits and how to buy/contact.
3.2 URL Structure and Internal Linking
• Clean URLs: /blog/vegan-donuts-vs-regular-donuts is a fishing and forestry email list million times better than /blog/post?id=1234&sort=desc&blabla….
• Internal Links: Show search engines (and users) related content within your site. If you mention “best frosting recipes,” link to a blog post about that. This signals hierarchy and relevance.
3.3 Mobile-Friendliness
Look, more than half of web traffic is on mobile. If your site looks like it’s from the flip-phone era when loaded on an iPhone, Google will demote you. It’s that simple. Responsive design is a must, not a maybe.