Conduct the interview

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A few examples to get you started are Entrepreneurs on Fire , Mixergy , and The Top Podcast .

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3. Create a short list of industry experts

Creating a short list of industry experts is easy. I recommend starting with people you already follow online. If you need to add additional names to your list, use the following approach:

Google search. Use search terms like "top [niche] experts" or "best [niche] experts," where niche is a short keyword phrase to describe your industry.

Amazon. Search for your website's topic (e.g., SEO) and see who has the best-selling books.

4. Contact experts to request an interview

Use your cold-calling skills via email to reach out and request an interview. If your website chinese overseas australia database has impressive stats (e.g., 100,000 unique visitors per month), include those details in your proposal, as this increases the chances of acceptance.

5.

I recommend conducting the interview over Skype, and you can record the call for free using the MP3 Skype Recorder. Or, Zoom is a great paid option that also allows you to record video calls.

To delve deeper into the art of conducting high-quality interviews, check out Pat Flynn's article " Top 10 Tips for Conducting an Exceptional Interview ."

6. Publish and promote the interview and ask for backlinks

Once you've completed the interview, it's time to publish it on your website. If you have a video interview, you can also publish the interview on YouTube and get another backlink .

Finally, send the interviewer an email and ask them to provide a link to your interview.