Using tools like Google Search Console
Posted: Sat Apr 05, 2025 6:05 am
By using all the strategies mentioned above, you will generate a much higher number of conversions in the long run. Marketing is not only about attracting customers, but also about correcting potential errors. and Google Analytics, you can check the bounce rate of certain pages and find and resolve errors.
This way, you reduce the bounce rate and increase the conversion rate, generating a greater number of sales for every 100 visits, for example.
Strengthen relationships with current and potential customers
In this case, Inbound Marketing and 360ยบ Marketing come into play. It is very important for an e-commerce business that the brand is present in all locations. But how can this be done? Have your store on all social networks, have a customer service number for WhatsApp, make daily posts on each platform and respond to your current and potential customers whenever possible.
It may seem difficult, but it is extremely necessary. It is phone number list through these techniques that you strengthen the bond with your customers, reduce response time and gain a greater number of followers who come through referrals.
Measure results easily
Finally, perhaps the main benefit enjoyed by those who use e-commerce marketing compared to those who do not is being able to focus on what really matters. Using the tools we have already mentioned, it is possible to easily measure results, analyzing which pages need to be improved and which do not.
Through this, it is possible to organize a business plan with short, medium and long-term goals, objectives and dreams, with greater security and chance of being fulfilled, after all, it is based on real data obtained by incredible tools.
Marketing strategies for e-commerce
Marketing strategies for e-commerce
Define and understand your persona
The first step to successful e-commerce marketing is to define your persona. Without a well-defined persona, you will not be able to proceed with your marketing strategies with any reliability. A persona is the customer profile that your brand has, usually a niche stereotype.
This way, you reduce the bounce rate and increase the conversion rate, generating a greater number of sales for every 100 visits, for example.
Strengthen relationships with current and potential customers
In this case, Inbound Marketing and 360ยบ Marketing come into play. It is very important for an e-commerce business that the brand is present in all locations. But how can this be done? Have your store on all social networks, have a customer service number for WhatsApp, make daily posts on each platform and respond to your current and potential customers whenever possible.
It may seem difficult, but it is extremely necessary. It is phone number list through these techniques that you strengthen the bond with your customers, reduce response time and gain a greater number of followers who come through referrals.
Measure results easily
Finally, perhaps the main benefit enjoyed by those who use e-commerce marketing compared to those who do not is being able to focus on what really matters. Using the tools we have already mentioned, it is possible to easily measure results, analyzing which pages need to be improved and which do not.
Through this, it is possible to organize a business plan with short, medium and long-term goals, objectives and dreams, with greater security and chance of being fulfilled, after all, it is based on real data obtained by incredible tools.
Marketing strategies for e-commerce
Marketing strategies for e-commerce
Define and understand your persona
The first step to successful e-commerce marketing is to define your persona. Without a well-defined persona, you will not be able to proceed with your marketing strategies with any reliability. A persona is the customer profile that your brand has, usually a niche stereotype.