HubSpot and AccuRanker Share Tips for Boosting Your Organic Rankings
Posted: Sat Dec 07, 2024 9:21 am
To help you get started with SEO, our friends at HubSpot have created a step-by-step guide to basic on-page SEO. Learn how to rank higher in organic search by optimizing content and improving website architecture.
Download a free step-by-step guide to get started with on-page SEO:
GET THE GUIDE!
HubSpot - AccuRanker ebook
HubSpot’s total revenue in 2017 was $106.5 million, up 39% from the fourth quarter of 2016. Total revenue in 2018 is expected to be approximately $485 million. Having a strong inbound marketing strategy and excelling at content marketing has been crucial to HubSpot’s growth.
The reason they are successful in content marketing and italy telephone number data SEO is because they practice what they preach. HubSpot has been a strong advocate of Inbound Marketing and creating an SEO Strategy that drives organic traffic to their website. Their blog is full of content marketing insights and the key to their own content marketing success is sharing their own tried and tested advice to get the most out of their content marketing strategies. Whether you are a big brand or a small business, you need to start with the basics and ensure your on-page SEO contributes to your growth. See how the HubSpot blog has become one of the most influential blogs in the ‘Inbound Marketing’ space and how they got started with on-page SEO.
What's in the guide?
The free guide includes an overview of the major Google algorithm updates over the last 5 years and how they affect search results. You’ll find practical tips for getting started with on-page SEO, including what to look for when creating and optimizing content to increase your organic traffic. The guide explains what steps you need to take to optimize your content, how to implement each step, and how it can improve your website’s rankings. You’ll learn how to optimize on-page content for featured snippets and track your organic traffic.
Site architecture
Back in April, we published an article titled Maximize Your Content ROI With the Innovative SEO Strategy That’s Driving Millions of Hits to HubSpot’s Blog to explain how HubSpot implemented its existing SEO strategy by grouping its content into topic clusters . Structuring existing content pieces into themes or topics allowed HubSpot to maximize its content ROI. This was done by improving site architecture and tracking the rankings of each topic cluster. Each topic has a central pillar page, and other content pages from that topic link back to the central pillar page. Linking all internal content together shows search engines that there is a semantic relationship between the content of the pages. Internal linking improves your website’s indexing and gives the central pillar page more authority on the topic.
HubSpot and AccuRanker's On-Page Strategy Guide includes updated information on how to implement HubSpot's topic cluster strategy using AccuRanker.
Analyze your website performance
After the HubSpot team performed a content audit of their website and structured the content, they had to track the performance of each topic cluster. To track the performance of each topic cluster, they grouped keywords by each topic cluster.
Download the free guide to learn what metrics and tools the HubSpot team uses to track the performance of their content strategy .
Download a free step-by-step guide to get started with on-page SEO:
GET THE GUIDE!
HubSpot - AccuRanker ebook
HubSpot’s total revenue in 2017 was $106.5 million, up 39% from the fourth quarter of 2016. Total revenue in 2018 is expected to be approximately $485 million. Having a strong inbound marketing strategy and excelling at content marketing has been crucial to HubSpot’s growth.
The reason they are successful in content marketing and italy telephone number data SEO is because they practice what they preach. HubSpot has been a strong advocate of Inbound Marketing and creating an SEO Strategy that drives organic traffic to their website. Their blog is full of content marketing insights and the key to their own content marketing success is sharing their own tried and tested advice to get the most out of their content marketing strategies. Whether you are a big brand or a small business, you need to start with the basics and ensure your on-page SEO contributes to your growth. See how the HubSpot blog has become one of the most influential blogs in the ‘Inbound Marketing’ space and how they got started with on-page SEO.
What's in the guide?
The free guide includes an overview of the major Google algorithm updates over the last 5 years and how they affect search results. You’ll find practical tips for getting started with on-page SEO, including what to look for when creating and optimizing content to increase your organic traffic. The guide explains what steps you need to take to optimize your content, how to implement each step, and how it can improve your website’s rankings. You’ll learn how to optimize on-page content for featured snippets and track your organic traffic.
Site architecture
Back in April, we published an article titled Maximize Your Content ROI With the Innovative SEO Strategy That’s Driving Millions of Hits to HubSpot’s Blog to explain how HubSpot implemented its existing SEO strategy by grouping its content into topic clusters . Structuring existing content pieces into themes or topics allowed HubSpot to maximize its content ROI. This was done by improving site architecture and tracking the rankings of each topic cluster. Each topic has a central pillar page, and other content pages from that topic link back to the central pillar page. Linking all internal content together shows search engines that there is a semantic relationship between the content of the pages. Internal linking improves your website’s indexing and gives the central pillar page more authority on the topic.
HubSpot and AccuRanker's On-Page Strategy Guide includes updated information on how to implement HubSpot's topic cluster strategy using AccuRanker.
Analyze your website performance
After the HubSpot team performed a content audit of their website and structured the content, they had to track the performance of each topic cluster. To track the performance of each topic cluster, they grouped keywords by each topic cluster.
Download the free guide to learn what metrics and tools the HubSpot team uses to track the performance of their content strategy .