Content
How does SEO work?
A search engine is a website that responds to a query in the search box with a list of links to other web pages that may contain an answer to that very query. Popular search engines include Google, Yahoo!, Bing, and others.
Every search engine has a crawler that turns on from time to time and collects information about all the content that can be found on the Internet. The crawlers return all this data to the search engine and create an index. Every time you type in a search string, the search engine matches this index to your query. This is the “SE” part.
“O” is optimization, that is, the creation and placement by luxembourg phone number resource site owners of content that is understandable for search engines. Correct descriptions help search engines not to confuse fruits and phones. Optimization includes not only the content part, but also the technical part: site speed, code optimization, availability of a mobile or adaptive version of the site.
What factors influence SEO?
The presence of tags for the page as a whole and videos/images, titles and meta descriptions.
Well-chosen keywords, semantic core of the site .
Convenient page structure – headings, subheadings, lists, etc.
Working links to pages within the site.
Links to the site from other reliable resources.
Social interactions – user links to a page on social networks.
Technical website optimization, website optimization on mobile devices.
What parameters are related to SEO?
Quality of traffic, number of sales or registrations (conversions). You can attract all the visitors in the world. But if they open your site thinking that you sell Apple equipment, when in fact you are a farmer selling apples, this is not quality traffic. In this case, the site attracts visitors who are not interested in your products.
Amount of traffic. If visitors are interested in your products, the more of them, the better.
Organic Search. Organic traffic is any traffic that you don't have to pay for (unlike contextual advertising, which makes up a significant portion of search results).
We invite you to watch a video that explains SEO in simple terms:
