Google My Business: Definition of the Term

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ritu790
Posts: 90
Joined: Sat Dec 07, 2024 4:36 am

Google My Business: Definition of the Term

Post by ritu790 »

Google My Business (also "GMB" and formerly known as "Google Local" and "Google Places") is a free service designed to promote local businesses online.

It is a powerful tool that allows business owners to influence malaysia phone number resource how their companies are displayed in Google Search, the Knowledge Panel (to the right of search results), and Google Maps. This, in turn, provides an opportunity to increase brand awareness and stand out from the competition.

You can add your business name, location, and hours; monitor and respond to customer reviews; add photos; analyze where and how people search for you — and much more!

The only requirement for using the tool is that you must have a physical office for face-to-face interaction with clients (i.e. your company cannot be present only online).

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How Google My Business can be interesting and useful for you:
Google My Business is free and easy to use. It only takes a couple of hours to create and verify your profile.
GMB allows you to “appear” on Maps and in the Local Pack. There are strong arguments for appearing on a highly visible map with a list of business names at the top of the page: it’s eye-catching and provides quick information for on-the-go review.
The tool helps create a perfect first impression. Creating a detailed GMB profile will help your business present itself in the best possible light. For example, photos and videos will give your customers a better idea of ​​what your business has to offer.
The service allows users to leave comments: reviews show what users really think about your company, improve local SEO promotion and increase sales.
GMB provides access to Insights - valuable statistical information (business profile views, search queries, audience engagement, feedback and interactions, website clicks, etc.) that will allow you to better understand your audience and develop an effective strategy to conquer the market.
The tool keeps your potential customers informed about all the changes that happen to your company. As your business grows or changes, you want your customers to be informed about everything in a timely manner. Just update your profile information in time – and GMB will tell the whole world about the change of office location, change of website address, creation of a new group on social networks, new phone number, etc.
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