Trends in Voice Technology in Sales
Posted: Tue Jan 28, 2025 6:28 am
The bank accepted the request and began checking: it clarified Joseph's date of birth and asked him to say: "My voice is my password." The journalist did all this through a neural network, and a few seconds later the bank's security system opened access to his account.
Such cyber attacks require virtually no preparation and can be carried out by virtually anyone. That is vp facility manager email list why many companies have begun to tighten voice biometric identification and additionally apply two-factor authentication, HIPAA standards, etc.
Particular attention is paid to studying new methods of combating voice deepfakes.
Voice technologies not only improve business communication with clients, but also help optimize internal business processes. Therefore, companies increasingly use speech technologies in marketing strategies. Let's consider the options.
Voice assistants
Such assistants use a speech recognition system, so they can instantly interpret and execute users' voice commands. Demand Sage research for 2024 showed that 50% of users plan to make purchases through robots. For example, Alice can be used to pay for mobile services by voice, order products from the Lavka service, and perform other operations.
This helps people make purchases without interrupting their activities, and businesses can quickly get new customers.
Personalized recommendations
During a telephone conversation, bots not only record any incoming information, but also evaluate the context of the conversation using keywords, questions, and even the user's emotions. This helps build a dialogue in a direction that is productive for sales and select the most suitable offers for subscribers.
Staff training
Companies create training programs for new employees. Employees can listen to a voice recording about a product or service of interest to them and adapt to their duties faster. Organizations also use bots to notify staff about various internal events — meetings, corporate events — and even conduct exit interviews with team members.
Such cyber attacks require virtually no preparation and can be carried out by virtually anyone. That is vp facility manager email list why many companies have begun to tighten voice biometric identification and additionally apply two-factor authentication, HIPAA standards, etc.
Particular attention is paid to studying new methods of combating voice deepfakes.
Voice technologies not only improve business communication with clients, but also help optimize internal business processes. Therefore, companies increasingly use speech technologies in marketing strategies. Let's consider the options.
Voice assistants
Such assistants use a speech recognition system, so they can instantly interpret and execute users' voice commands. Demand Sage research for 2024 showed that 50% of users plan to make purchases through robots. For example, Alice can be used to pay for mobile services by voice, order products from the Lavka service, and perform other operations.
This helps people make purchases without interrupting their activities, and businesses can quickly get new customers.
Personalized recommendations
During a telephone conversation, bots not only record any incoming information, but also evaluate the context of the conversation using keywords, questions, and even the user's emotions. This helps build a dialogue in a direction that is productive for sales and select the most suitable offers for subscribers.
Staff training
Companies create training programs for new employees. Employees can listen to a voice recording about a product or service of interest to them and adapt to their duties faster. Organizations also use bots to notify staff about various internal events — meetings, corporate events — and even conduct exit interviews with team members.