An update to the Google Desktop View page experience
Posted: Wed Dec 04, 2024 8:34 am
The Google Desktop View Page Experience update had been announced since early February, and its full rollout ended on March 3, 2022. Consequently, it has become one of the currently influencing factors in the ranking of websites in the Google network. In this article, we will look at the observations we noticed during the integration period of the algorithm and the possible consequences in the future.
Google's announcement about the Computer View Experience Algorithm
Organic flow disruption in February
From the beginning of February this year to the beginning of March, we observed significant organic flow disturbances on our websites and those of individual clients. For a moment, this flow completely disappeared. This is a consequence of the installation of the algorithm and is not related to problems with the page itself or any violations of Google policies. Therefore, if you also observe such changes in your reports, it is not critical. As you can see in the figure, this flow restored itself after the algorithm installation process was finished. The only thing that remains is to experience the collapse of nerve cells, watching this process over the course of a month.
Google Analytics report for March 2022 with algorithm-influenced traffic
An update to the desktop view page experience
The desktop view page experience update is one croatia b2b leads of the core updates. Google makes such updates at least four to six times a year. After last year's marathon series of Core Web Vital algorithm updates in 2021, this is the first update of the year. The purpose of this algorithm is to improve the user experience on the computer screen. That is, this algorithm applies to the use of the website on a stationary computer, laptop and tablet.
Impact of the desktop view page experience update
According to the explanation given by Google about the update of the Datorskata page experience, it is that from now on the development of home pages should be done separately for the desktop view and separately for the mobile experience view. In other words, Google engineers, taking care of the value of the user experience, have defined that from now on it is important that the homepage displayed on the computer screen is adapted to the computer screen, and the homepage displayed on the mobile device is adapted to the mobile screen.
Table with impact parameters of Computer View Experience algorithm update
What exactly is changing for website developers?
This means that the same three SEO optimization Core Web Vitals indicators: LCP, FID and CLS, and their related parameters will be applied to the computer view ranking of the homepages. Other page experience cues, such as HTTPS security and the absence of intrusive pop-up ads, will also remain unchanged. So, while mobile-friendliness is still important, the user experience needs to be differentiated between desktop and mobile.
Google's announcement about the Computer View Experience Algorithm
Organic flow disruption in February
From the beginning of February this year to the beginning of March, we observed significant organic flow disturbances on our websites and those of individual clients. For a moment, this flow completely disappeared. This is a consequence of the installation of the algorithm and is not related to problems with the page itself or any violations of Google policies. Therefore, if you also observe such changes in your reports, it is not critical. As you can see in the figure, this flow restored itself after the algorithm installation process was finished. The only thing that remains is to experience the collapse of nerve cells, watching this process over the course of a month.
Google Analytics report for March 2022 with algorithm-influenced traffic
An update to the desktop view page experience
The desktop view page experience update is one croatia b2b leads of the core updates. Google makes such updates at least four to six times a year. After last year's marathon series of Core Web Vital algorithm updates in 2021, this is the first update of the year. The purpose of this algorithm is to improve the user experience on the computer screen. That is, this algorithm applies to the use of the website on a stationary computer, laptop and tablet.
Impact of the desktop view page experience update
According to the explanation given by Google about the update of the Datorskata page experience, it is that from now on the development of home pages should be done separately for the desktop view and separately for the mobile experience view. In other words, Google engineers, taking care of the value of the user experience, have defined that from now on it is important that the homepage displayed on the computer screen is adapted to the computer screen, and the homepage displayed on the mobile device is adapted to the mobile screen.
Table with impact parameters of Computer View Experience algorithm update
What exactly is changing for website developers?
This means that the same three SEO optimization Core Web Vitals indicators: LCP, FID and CLS, and their related parameters will be applied to the computer view ranking of the homepages. Other page experience cues, such as HTTPS security and the absence of intrusive pop-up ads, will also remain unchanged. So, while mobile-friendliness is still important, the user experience needs to be differentiated between desktop and mobile.