The new update was introduced by Google in February 2015 to make it easier for advertisers to monitor their campaigns with a faster and more effective system, which until now had remained optional.
URL update
What will definitely change from July 1st?
The “Destination URL” will be canada telegram phone number list replaced with the “Final URL” .
You will need to update your URLs manually by July 1st if: your Destination URL contains cross-domain redirects; your tracking code includes the “{copy}” parameter or other parameters not included in the Value Track Parameters; or your Final URL domain does not match your Display URL.
You will be able to enter the destination URL and tracking information separately.
New Value Track parameters will provide more information about your ad: for example, to track the number of clicks on your ads by location, you can use the new ValueTrack parameter {loc_physical_ms}.
For more details watch the video guide to updated URLs:
What are the benefits?
Significant time savings on URL tracking, thanks to the shared tracking option that allows the advertiser to update tracking information at the account, campaign or ad group level without having to reset the ad statistics.
Less revenue loss since with the Upgrade you will not have to stop your campaigns in case of changes to the tracking code, but the campaign will continue to run.
Reduce the frequency of your site being crawled by Google and make your website load faster.
Read how to update step by step: Adwords Guide.
