Step 2: Choose your online channels
Posted: Tue Jan 07, 2025 4:07 am
How do you start with m-commerce, how much will it cost and what will it really yield? These are questions we often hear. Time for an answer, in 5 steps we will help you from a simple start to a future-proof success!
Step 1: Go mobile!
More and more webshops are being made suitable for tablets (touch-friendly). A nice response to the mobile figures , but only half the battle in itself. If you want to serve the entire market, your webshop must of course be optimized for both tablets and smartphones , with the latter category being the most difficult.
Offering a mobile shop does not mean 'a webshop on the side'. It is advisable to expand the mobile variant as much as possible from your current package to keep administrative, logistical and technical flows running in parallel. If that does not work, there are always ' instant mobile shops ' that you can start within 5 minutes.
responsivewebshop
For integration, a standard mobile theme (e.g. in Magento or WordPress ) is an easy start, but in many cases it is not enough. The quality is often substandard and the experience can be lost. Indochino sets a good example: pay attention to the functional and graphic design of your mobile site, this ensures that your brand experience is indonesia phone data consistent and fits your product and that people will happily go through the sales funnel.
Responsive sounds almost magical these days, but realize that it goes beyond just scaling nicely. Reasoning from the philosophy ' mobile first ' helps a lot. It is important to realize that other content can also be relevant with mobile. Think of location-based services, rich content and smart display of up- and cross-sales. After all, the reasons for a visit are also different than with e-commerce.
Below summarized as a practical first step a number of functional things to pay attention to. Suitable for both web and app :
Wireframe_mCommerce
Online-to-online triggers dominate the current mindset and are the focus of most online retailers. The ways to get your customers to your customers’ mobile devices via online.
Step 1: Go mobile!
More and more webshops are being made suitable for tablets (touch-friendly). A nice response to the mobile figures , but only half the battle in itself. If you want to serve the entire market, your webshop must of course be optimized for both tablets and smartphones , with the latter category being the most difficult.
Offering a mobile shop does not mean 'a webshop on the side'. It is advisable to expand the mobile variant as much as possible from your current package to keep administrative, logistical and technical flows running in parallel. If that does not work, there are always ' instant mobile shops ' that you can start within 5 minutes.
responsivewebshop
For integration, a standard mobile theme (e.g. in Magento or WordPress ) is an easy start, but in many cases it is not enough. The quality is often substandard and the experience can be lost. Indochino sets a good example: pay attention to the functional and graphic design of your mobile site, this ensures that your brand experience is indonesia phone data consistent and fits your product and that people will happily go through the sales funnel.
Responsive sounds almost magical these days, but realize that it goes beyond just scaling nicely. Reasoning from the philosophy ' mobile first ' helps a lot. It is important to realize that other content can also be relevant with mobile. Think of location-based services, rich content and smart display of up- and cross-sales. After all, the reasons for a visit are also different than with e-commerce.
Below summarized as a practical first step a number of functional things to pay attention to. Suitable for both web and app :
Wireframe_mCommerce
Online-to-online triggers dominate the current mindset and are the focus of most online retailers. The ways to get your customers to your customers’ mobile devices via online.