search trends.
Posted: Mon Jan 06, 2025 5:17 am
Google Keyword Planner is still the keyword research tool of choice for most paid search marketers. You can use it to expand your keyword ideas and spit out lengthy keyword lists. One problem with Google Keyword Planner, though: UX. It's less intuitive to use than Ahrefs and SEMRush's competing tools — but it captures organic search trends more accurately. Trade-offs! However, SEMRush and Ahrefs are less reflective of PPC trends [than what?], as they are based on organic
11. Google Trends Ad network it works with: Google Owned by: malaysia number screening Google Core function: Track search term trends by season, industry and location. Some search terms fluctuate wildly with the seasons. Tax questions will see an uptick before April and patio furniture gets more love in summer months. Google Trends gives PPC marketers a glimpse into those searching patterns to help them “determine what the seasonality is like for the industry and whether projected media plans align with seasonal shifts in the industry,” Aaron Metzger, Founder of Genius Digital Marketing, told MarketerHire. Google Trends also captures longer-term upswings and downswings in search interest. "Growth hacking," for instance, is on the downswing right now.
11. Google Trends Ad network it works with: Google Owned by: malaysia number screening Google Core function: Track search term trends by season, industry and location. Some search terms fluctuate wildly with the seasons. Tax questions will see an uptick before April and patio furniture gets more love in summer months. Google Trends gives PPC marketers a glimpse into those searching patterns to help them “determine what the seasonality is like for the industry and whether projected media plans align with seasonal shifts in the industry,” Aaron Metzger, Founder of Genius Digital Marketing, told MarketerHire. Google Trends also captures longer-term upswings and downswings in search interest. "Growth hacking," for instance, is on the downswing right now.