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Send follow-up emails Don’t send one email and call it a day. Rather, you should have a follow-up sequence (think two to four emails) in place to remind the people you’ve reached out to previously about your email, and why a broken link on their page isn’t great for user experience. Doing this helps you land more links. This is because the person you reached out to has a lot going on in their life, and might have skipped responding to your initial email.


By following up with them, you’ll be top of mind, and if your pitch is a good fit, they’ll be more likely to respond to you. Conclusion It’s rare to find a website without a broken link. The reason is simple: most website owners and blog slovakia business email list managers link to external content from their pages and don’t really monitor the content they linked to months and years ago. In some cases, these pieces of content no longer exist online because they were created for a short-term purpose, or perhaps are no longer relevant.


This is a goldmine you can tap into as a marketer. By finding these broken link opportunities the right way, you can build relevant links for your website and pages to help you rank higher in the SERPs. How to Hire the Best Possible Local SEO Agency for Your Business Local SEO | SEO Consulting The author's views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz.


a snow-covered mountain. Local search marketing is a very strenuous hike. When you hire an agency to help with the varied tasks of local search engine optimization and offline-to-online marketing, you’re hoping to take an experienced guide along with you on the journey from trailhead, to setting up camp, to making the most of your company’s stay in your neck of the woods. Top of mind for your local business will certainly be increasing revenue.