As always Dana shared some true gems that

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We watched “Jamie” get through the three rings using slick techniques. There were so many of these, friends! The thing is, all of this has been out there and accessible, but as Mike says in Runtime, “Doing things the same way everyone else does them is going to get you everyone else's results. Do things your own way." Dana DiTomaso — Red Flags: Use a Discovery Process to Go from Red Flags to Green Lights The idea of discovery is not a new one, but Dana came ready to shine a new light on an old tactic.


Most of us do minimal research before agreeing to do a project — or at least minimal compared to Dana and her team! These are just a few questions from Kick Point’s discovery process: If there were no limitations, what would you malta business email list want to be able to say at the end of this project? Which of these metrics affects your performance report? What does your best day ever look like? What didn’t work last time? The discovery process isn’t just about talking to the client, though, it’s about doing your own research to see if you can find the pain points.


are sure to make our industry better. David Sottimano — Everyday Automation for Marketers David brought us automation greatness all the way from Colombia! There were so many practical applications and all of them required little to no coding: Wit.ai for search intent classification Using cron for scheduling things like scraping Webhooks for passing data Creating your own IFTTT-like automation using n8n.io on Heroku We got to see live demonstrations of David doing each of these things as he explained them.