A truly mature PBN needs to act like a real website

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With real content and regular publishing. It also needs to have different ownership, domains, and hosting providers to avoid detection. Honestly, if you’re going to do all that work, you might as well spend your time and energy on quality link building.

How to check if you have this type of link PBNs can be hard to detect. However, if you suspect the site you just took over has used PBNs for link building before, there will likely be some clues.

One of the biggest problems is that websites are all hosted on the same network, which means they all come from the same IP address. Using Ahrefs Site Explorer , you can find out if multiple sites are linking to you from the same IP address using the Referring IP report.

Links by referring IP, Ahrefs Site Explorer It’s important to note that just because list of qatar cell phone numbers multiple websites are hosted on the same IP, it doesn’t mean they are part of a PBN. They could be using the same hosting service (the examples above all use Cloudflare).

However, if the site also has these contents: Almost no organic traffic Little content/no keywords Mutual links Garbage appearance and/or default themes Basically, these can be considered PBN websites. 2. Paid links Paid links are “buying or selling links for the purpose of ranking.

” It’s important to note that this doesn’t just include paying for links. Exchanging links for goods or services, or even buying a pint of beer for a link, is also considered paid links. However, not all paid links are a problem as long as they are properly attributed.