You can choose this strategy to expand the reach of your brand , for example, or to show the market that you or your business have a lot of experience in a certain subject.
When determining your objectives, also define the goals that will be related to them. If you are slovenia telegram phone numbers looking for brand awareness , then the number of times your program is shared can be an interesting number.
2. Determine your Buyer Persona
Once you have understood the reason for what you are creating, it is necessary to define who you are creating it for, that is, who your buyer persona is.
The process of defining your persona will help you define the format of your content, selection of topics, guests and, most importantly, the tone of your show .
Once you define who your podcast is for, you'll begin to develop verification mechanisms to know if your show is going in the right direction, thus delivering more engaging content to your listener.
People need to want to hear what you have to say and that will only happen if you talk to them directly, healing a pain or supporting them in a goal, sharing the same interest or even just making them laugh.
- Board index
- All times are UTC
- Delete cookies
- Contact us