Some investors are ultimately
Posted: Thu Dec 26, 2024 8:19 am
Google is determined to monetize search results generated by its AI Overview feature (because without ads, there’s no money in its coffers, after all). The internet giant is starting to place ads next to the AI-generated summaries that top search results in the AI Overview feature . The integration of advertising into AI Overview is born out of Google’s determination to prove to investors that AI projects can actually put money on the table.
concerned that the technology underlying AI Overview could eventually cannibalize the Mountain View company's traditional search business , which is also the most lucrative division within Google.
The company announced in May that it would begin experimenting with advertising algeria whatsapp lead in AI Overview summaries, and now ads are starting to roll out more broadly in AI Overview summaries . For now, AI Overview ads will only be available to American users of Google's mobile app.
Sponsored panels placed above, below and within the summaries generated by AI Overview have begun to suggest products directly related to the searches made with the help of this feature. And if the user asks AI Overview, for example, how to remove grass stains from jeans, the answer provided by Google with the help of AI may include, for example, advertisements for detergents or stain removers.
Google does not initially intend to share advertising revenue with publishers whose materials are cited in summaries generated by AI Overview.
Ads in AI Overview are a new monetization opportunity for Google
Google is placing AI Overview summaries at the top of some search results pages . The feature was launched in the US last May and was initially met with criticism for displaying inaccurate information and significantly reducing the need to click through to sites that would otherwise make money from user visits.
The company led by Sundar Pichai has also announced that it will begin to include links within the summaries generated by AI Overview , since a series of preliminary tests show that these types of links translate into more traffic for websites than those links that appear separately under the summaries generated by AI, explains Rhiannon Bell, vice president of user experience at Google Search.
Another new feature introduced by Google is the so-called AI-powered search results , a new feature that sorts results into drop-down lists of suggestions tailored to the user's searches and account history. For now, this feature will be limited to suggesting recipes in an organized manner to users who perform food-related searches on Google's mobile app.
The Mountain View company has also introduced improvements to Google Lens , its visual search function, so that it can now also process videos and voice and not just photos and text.
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concerned that the technology underlying AI Overview could eventually cannibalize the Mountain View company's traditional search business , which is also the most lucrative division within Google.
The company announced in May that it would begin experimenting with advertising algeria whatsapp lead in AI Overview summaries, and now ads are starting to roll out more broadly in AI Overview summaries . For now, AI Overview ads will only be available to American users of Google's mobile app.
Sponsored panels placed above, below and within the summaries generated by AI Overview have begun to suggest products directly related to the searches made with the help of this feature. And if the user asks AI Overview, for example, how to remove grass stains from jeans, the answer provided by Google with the help of AI may include, for example, advertisements for detergents or stain removers.
Google does not initially intend to share advertising revenue with publishers whose materials are cited in summaries generated by AI Overview.
Ads in AI Overview are a new monetization opportunity for Google
Google is placing AI Overview summaries at the top of some search results pages . The feature was launched in the US last May and was initially met with criticism for displaying inaccurate information and significantly reducing the need to click through to sites that would otherwise make money from user visits.
The company led by Sundar Pichai has also announced that it will begin to include links within the summaries generated by AI Overview , since a series of preliminary tests show that these types of links translate into more traffic for websites than those links that appear separately under the summaries generated by AI, explains Rhiannon Bell, vice president of user experience at Google Search.
Another new feature introduced by Google is the so-called AI-powered search results , a new feature that sorts results into drop-down lists of suggestions tailored to the user's searches and account history. For now, this feature will be limited to suggesting recipes in an organized manner to users who perform food-related searches on Google's mobile app.
The Mountain View company has also introduced improvements to Google Lens , its visual search function, so that it can now also process videos and voice and not just photos and text.
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Follow MarketingDirecto.com on WhatsApp