Radio Campaigns: How to Save Time and Get Out of Operations
Posted: Thu Dec 26, 2024 3:44 am
Marketing professionals who organize radio campaign actions know how much work it takes to make it all work. In this blog, we will show you a method that has been tested and proven by the largest radio advertising sectors and that will save your team time.
Where does all the work involved in putting together a radio campaign come from?
Setting up a radio campaign is a huge challenge! The way most professionals organize it, whether it's an in-house team or an agency, involves a lot of manual work. In addition to setting up the strategy and content, the team has to contact each radio station, sign a contract, send the materials, and hope that everything is in accordance with what was agreed upon.
In this sense, the largest technology companies apply the following philosophy: “If something is too difficult, it means it is being done the wrong way”. All marketing professionals need to constantly learn how to use new tools to save more time and produce more, and with radio campaigns we think this way.
How to save time and produce more with radio campaigns
Setting up a radio campaign doesn't have to be difficult! That's why we created a platform for managing radio campaigns. The platform has been tested and approved by the largest advertising sectors in the radio medium bulgaria phone number list such as supermarket chains , pharmacies, cooperatives and even advertising agencies.
What we deliver is assertiveness, transparency and ease. Here you will no longer have to deal with the operational aspects – distributing material to each broadcaster, asking for proof to make sure your ad is being broadcast… forget all that. We take care of your campaign so that it is a success!
We operate on 4 pillars: Distribution, monitoring, checking and recovery
Distribution: Instead of sending content via WhatsApp or email, we centralize the distribution of your content. This way, you will have no doubts about whether the broadcaster received your material and you will save the time of writing to each broadcaster.
Monitoring: We monitor in real time more than 6,000 broadcasters in Brazil and 18 other countries.
Checking: According to your media plan, we compare what was broadcast and what was contracted and present all this data in dashboards and graphs so you can measure your radio campaign.
Recovery: We have a specialized team that contacts radio stations if your spot is not broadcast. With this action, we bring financial returns to your company; you will only pay for what was broadcast.
Are you curious to know what it's like to advertise on the radio without the headache of operational management? Get a free diagnosis to measure your campaign's performance or talk to one of our consultants.
Where does all the work involved in putting together a radio campaign come from?
Setting up a radio campaign is a huge challenge! The way most professionals organize it, whether it's an in-house team or an agency, involves a lot of manual work. In addition to setting up the strategy and content, the team has to contact each radio station, sign a contract, send the materials, and hope that everything is in accordance with what was agreed upon.
In this sense, the largest technology companies apply the following philosophy: “If something is too difficult, it means it is being done the wrong way”. All marketing professionals need to constantly learn how to use new tools to save more time and produce more, and with radio campaigns we think this way.
How to save time and produce more with radio campaigns
Setting up a radio campaign doesn't have to be difficult! That's why we created a platform for managing radio campaigns. The platform has been tested and approved by the largest advertising sectors in the radio medium bulgaria phone number list such as supermarket chains , pharmacies, cooperatives and even advertising agencies.
What we deliver is assertiveness, transparency and ease. Here you will no longer have to deal with the operational aspects – distributing material to each broadcaster, asking for proof to make sure your ad is being broadcast… forget all that. We take care of your campaign so that it is a success!
We operate on 4 pillars: Distribution, monitoring, checking and recovery
Distribution: Instead of sending content via WhatsApp or email, we centralize the distribution of your content. This way, you will have no doubts about whether the broadcaster received your material and you will save the time of writing to each broadcaster.
Monitoring: We monitor in real time more than 6,000 broadcasters in Brazil and 18 other countries.
Checking: According to your media plan, we compare what was broadcast and what was contracted and present all this data in dashboards and graphs so you can measure your radio campaign.
Recovery: We have a specialized team that contacts radio stations if your spot is not broadcast. With this action, we bring financial returns to your company; you will only pay for what was broadcast.
Are you curious to know what it's like to advertise on the radio without the headache of operational management? Get a free diagnosis to measure your campaign's performance or talk to one of our consultants.