How to advertise on google ads as an affiliate

[muskanhossain66]

The search for information about affiliates is increasing. An affiliate is someone who recommends products made by other people and receives commissions for the sales made. And to sell, they join a program of this form of marketing, curate the products they want to promote and then start promoting them to the public.

The good thing is that the diversity of products is huge. There are culinary products, literature, software, public exam handouts, technical courses, animal training, Japanese culture and many other topics. You will certainly find a subject and product that interests you.

If the person is a digital affiliate, sales are recorded through loan database a unique link that identifies all conversions. Therefore, you have no risk of losing the commission for the sale made.

Google Ads
There are several ways to make these sales on the internet. One of them is through Google Ads. For those who don't know, Google Ads is Google's advertising platform. This means that with this tool you will be able to create campaigns to sell products and services on the internet.

In short, there are two types of ads within the platform:

– Search network: these are the ads that appear when someone does a direct search on Google.

– Display Network: These are banner-format ads that appear on websites and YouTube channels that are Google partners.

Google Ads for Affiliates
Just like other areas of marketing, Google Ads works for affiliates. In other words, they can make money with the tool. However, not all affiliates can use this tool because there are several restrictions within it.

Also read: X (Twitter) partners with Google Ad Manager
Before you consider using Google Ads, you need to analyze the structure of your business and then consider the possibility of selling through Google. At this point, you can ask yourself some questions, such as:

– Do people search for my product or service on Google?
– Is anyone interested in buying this product or service?
– Can I advertise this product or service on Google Ads?
After asking yourself this and if there are no restrictions on the product or service you want to advertise, and if there is demand for it, it is time for you to start making money with the platform.

How to create good ads
1 – Know how to choose the type of campaign
Google Ads currently has six types of campaigns: Search Network, Display Network, Google Shopping, Video, Smart and Discovery, and for you to be successful in selling your products or services as an affiliate, it is important that you choose the right type of campaign.

Generally, the type that converts the most when it comes to information products is the Search Network type. After all, this type of campaign allows you to segment based on how the user will type and then see your content. This way, you can impact the buyer right at the moment of purchase.

2 – Choose keywords according to your objective
For example, if your goal is to make a direct sale, without taking the user to a lead capture page and taking them to the sales page, you should search for keywords that clearly show the consumer intention. Never use generic or ambiguous terms. This is because these terms, although they may bring more traffic, may not convert into sales.

Also read: Practical Guide: Becoming a Successful Podcaster
3 – Create persuasive ads
If you are an affiliate who is directing the consumer directly to a sales page, then you will have to be very informative and include a call to action in your ads. The ad that will take the user directly to the moment of purchase should consist of a brief contextualization and call to action.

Many affiliates who advertise on Google's search network make the mistake of only displaying the price in the description or not even displaying the price of the solution. What you need to remember is that you don't want a click that doesn't have the potential to make a purchase. Therefore, displaying the price of the product or service is important in terms of filtering out who is speculating and who will actually buy.

4 – Be careful not to reject the ad
Typically, affiliate platforms use a reference made up of numbers and letters to identify the affiliate. This way, they can know who was the affiliate that directed traffic to an information product or service and made the sale.

The problem is that if you use this in the final URL in Google ads on a producer's page, the ad will certainly be disapproved. To prevent this from happening, when you are creating the ad, go to the ad URL options tab. Clicking on it will give you access to Google's tracking model and then on this tab you can enter the URL that the affiliate platform gave you.

Using these tips when creating your ads on Google Ads as an affiliate, you will certainly see an increase in the sales of your products or services.

But it is important to remember that it is also possible to sell through other channels, such as Facebook, Instagram and other social networks.