
What are their top priorities? What is the root cause of the problem they are facing? Understanding their needs will help you propose a solution that is both relevant and actionable. Tip: Tailor your offering to their specific problem. Show that your solution is a targeted answer to their unique challenges, not just a generic fix. Recommended Reading: 10 Questions to Ask Your Client Before Making an Offer Offer Real Solutions A business proposal is more than just a description of your services or products; it’s a chance to position yourself as a problem solver.
Frame your offerings as solutions to their challenges and needs. This makes your proposal not just about what you offer, but also why it’s important to the customer. Three people are seated around a wooden table, engaged in a discussion with laptops, notebooks, and drinks present. 2. Develop a Persuasive Executive Summary The executive summary is arguably the most important part of your proposal. It’s your first chance to grab the client’s attention and set the tone for