Accelerated mobile pages.
Mobile games.
Mobile applications.
Smart TVs.
Youtube.
Apple News, among other platforms.
Google Ad Manager is developed as a platform whose goal is to publish ads and also optimizes the management of these ads .
This platform offers a series of benefits among which we can highlight, as we already mentioned in the previous point:
The delivery.
Measurement.
Optimizing ads and their results.
Each of these benefits can be achieved regardless of where your target audience is engaging from.
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Among other benefits we can mention:
1. Cost per click : you will only pay for each click that your ad receives from your target audience.
2. Segmentation: This platform allows for advertising segmentation, so that your ads can be viewed more easily by people who are interested in your products or services.
3. Creatives: This platform has a series of pre-designed formats or templates that you can choose from to develop your creatives.
Google Ad Manager also gives you the option to create your own creative template.
4. Investment: you have complete control of your budget.
Therefore, you can decide how much you will pay for each click and how much your daily investment will be.
Typically, you'll pay less than you're offered.
5. Organization: Ad Manager handles online advertising .
It allows for proper and effective organization of the sections and pages of your website.
6. It's free : This platform is free, so you can use it without any problem.
7. Reporting: This ad server provides aggregated reporting of all ad serving activities.
This way you can better control your results and progress.
Ad types: dynamic insertion
In order to increase the number of buyers who can bid on your inventory, it is recommended that you run both text ads and display ads.
