When you master your market position, you gain american phone number list insights that can shape your strategies. Whether it’s expanding your market share or aligning your offerings with customer desires, these insights become the compass guiding your business forward.
Read How to Conduct a B2B Competitive Analysis
2. Inspect your product/service offerings
Your product/service is always the best. From your point of view.
But is it really?
One of the fundamental parts of a competitive gap analysis is to take a deeper dive into your product/service offerings. The easiest way to do it is to do a detailed SWOT analysis.
