Today, the Internet is a great showcase where users can express their opinions about companies' products or services and influence other people. If customers are online, staying away from them is a mistake.
The firm's corporate strategy should reserve a role for social media to channel its message and, depending on the firm's size, part of its advertising investment.
The advantages of social media can be endless if used oil and gas email list appropriately, taking into account that we are talking about a sector strongly marked by professional ethics in which certain limits must not be crossed. Therefore, professional consultancies and offices cannot remain alien to Social Media for several reasons:
Strengthening the reputation of professional services
A recognized digital identity is a good cover letter for potential clients who will look for recommendations for professional services on the Internet.
They create a brand and position themselves as experts
Offices and consultancies are proliferating in the professional world. How can you stand out from the competition? Social networks can help you achieve this and find out what your clients are saying about your company.
If knowledge is managed and shared correctly, the expertise label will not be long in coming.
Social networks are a source of information for the office or consultancy
To provide knowledge, you need to be up to date with legal changes and developments in the sector. Social media is one of the best channels to do so and exchange opinions with other professionals.
