Plans start at $99/month for a single user and up to 10 social italy whatsapp media accounts. The next tier jumps to $249/month for three users and up to 20 accounts.
See Hootsuite pricing >>
Pros
AI-powered captions: OwlyWriter AI can generate captions, post ideas, ad copy variations, and repurpose content from your marketing channels. It’s worth noting that this feature is powered by ChatGPT, so you can get the same results for free by just using ChatGPT.
Cons
Limited collaboration: Many essential collaboration tools like approval workflows, calendar sharing, custom user permissions, or simply more user seats are only available on higher-tier or enterprise plans.
Limited basic features: You’ll need to upgrade to higher-tier plans to access super basic social media scheduling options, like the ability to suspend scheduled posts. Media libraries also aren’t available on lower-tier plans.
Verdict
Hootsuite’s baseline Professional plan is a good option for solo teams that use AI tools as a major part of their content creation workflow. However, the limited seats on the mid-tier Team plan, and the pay-per-user pricing for the Enterprise plan make Hootsuite an expensive tool to scale.
Buffer has always touted itself as an easy social media scheduler and for good reason. You can quickly create an account, connect your social media platforms, and start posting.
Buffer_1- best social media scheduling toolOne of Buffer’s unique features is the ability to create a “queue” for social media scheduling. Instead of choosing a different time for each post, you can create a customized posting schedule for each day or week. You can still set different days and times for your posts, but the queue saves you from fiddling with scheduling details over and over again.
View your content calendar by day, week, or month to ensure all content is scheduled before going live. With team accounts, you can also set up an approval process to run content by stakeholders before it goes live.
Pricing
Buffer has a free plan covering up to three social media platforms and 10 scheduled posts per channel at one time. The cheapest paid plan only offers one user seat and is $5/month per channel — a business with five accounts would pay $50 monthly.
