which contains a unique Pixel number (not to be confused with the advertising account ID). Its elenco telefonico spagna main task is automatic tracking of page views. The variable part is responsible for specific events on the site. It is not static and changes depending on what action you need to track. For example, adding a position to favorites or placing an order. To help you understand the structure of the code, take a look at this diagram: facebook pixel how to install What is Facebook Pixel for? As we have already said, the key task of the tool is to register all events that occur on the site. The data obtained with this service allows you to: Track conversions. You will be able to analyze the user's path from clicking on an ad to making a conversion. And determine what leads to purchases or other target actions.

Optimize ad impressions. When target actions are registered in the system, Facebook automatically adjusts targeting to show ads to the most interested audience. This improves the distribution of the budget between different advertising campaigns. Create custom audiences. You will be able to form user segments based on how they behave on the site. And launch personalized advertising messages for different audience segments, thus making the advertising campaign more effective. In general, you need to install Facebook Pixel in order to make more balanced and appropriate decisions regarding promotion, based on real data about user behavior. In addition, you can provide access to this tool, and work on the project as a team. Facebook Pixel Creation Algorithm With all these benefits, you might be wondering where to find a Facebook Pixel. But in reality, you can only create one. The process is quite simple: 1.