Next Story: How many times users swiped to the next ac italy number for whatsapp count's Story while viewing your story
Profile visits: How many users navigated to your profile from your Story
Follows: How many users followed you from viewing a Story
All business and creator accounts receive native analytics.
You can also use Loomly Analytics to track Stories performance. Get insights into forward and back clicks, replies, reach, impressions, and exists, all in the platform you’re using to schedule your Stories. You can also add a label to your Stories, making it easier to filter analytics to view overall campaign or strategy performance.
If you struggle to create Stories that are visually engaging or look interesting, especially for static “announcement” posts that aren’t just video or product images, you may want to consider graphic design templates.
Tools like Canva have a large number of ready-made templates that are fully customizable with drag-and-drop technology. Using Loomly's Canva integration, you can design static images in Canva, then export them directly to Loomly where you can define the the Story settings and schedule it to auto-publish anytime.
Final thoughts
Though Instagram Reels are arguably more popular at the moment and may help generate additional reach, Stories play a pivotal role in engaging the audience that you already have. Get feedback, nurture relationships, and share exciting updates. It’s a valuable marketing platform within the overall app that should not be ignored.
Frequently asked questions about Instagram Stories
Can I see who views my Instagram Story?
All accounts can see users who view their Instagram Story on the app. Public accounts can see all users who view their Stories, including those who don’t follow them. Instagram does not tell you, however, if someone took a screenshot of your Story.
