Sound too good to be true? Let's talk about what a lead generation telemarketing sms phone number data website is, and what best practices you can implement to develop a lead generation website that delivers leads right to your inbox / what is a lead generation website? A lead generation website is a website that works to convert site visitors into leads. Unlike a traditional website, which might function as a digital brochure for your company, a lead generation website actively educates your visitors, and offers opportunities for them to learn more about your company, your products, and services.

As those people travel through their individual buyer journeys, a lead generation website works to convert those who are qualified leads. There's a lot to say about what a lead generation website is and isn't, so for the sake of simplicity, I'll boil it down to this: a lead generation website is a website that is designed and optimized to actively convert visitors into educated, qualified leads.