Next, set clear, measurable goals, such as increasing visit requests or generating a certain number of leads per month. These goals will guide your actions and make it easier to analyze the results.
2.2 Create a strong brand image
A professional brand image is a major phone number data asset to gain credibility. Invest in a quality logo and a consistent graphic charter, which reflect the values of your company.
Your online and offline presence must convey trust and expertise. Building your reputation also involves customer testimonials and careful communication about your successes.
2.3 Use a professional website
A well-designed website is essential to attract and retain visitors’ attention. Include key pages, such as property listings, testimonials from satisfied customers, an “About” section to showcase your services, and an easy-to-access contact page.
Don't overlook the importance of local SEO to position yourself in searches related to your region, for example: "house for sale in Montreal".
2.4 Blog and educational content
Offer a real estate blog to share informative articles on topics like market trends or the steps of buying a home. Also, create short videos or infographics to make your content more engaging and easily shareable.
These efforts build your credibility and attract visitors interested in your advice.
2.5 Social Media Strategy
Social media is a powerful tool to promote your properties and engage with your audience. Choose platforms that are right for your target audience: Facebook and Instagram for visual posts, LinkedIn for B2B content, or Pinterest for decor and lifestyle inspiration.
Maximize engagement by using relevant stories, lives, and hashtags to expand your reach.
2.6 Targeted advertising (Google Ads and social networks)
Paid advertising campaigns are great for accelerating your results. Create Google Ads that appear on strategic keywords, like “apartments for sale in your area.”
On social media, target specific audiences based on demographics, interests, or location for maximum impact.
