How does a matrix marketing plan work in MLM business

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Among the currently known types of marketing plans in the MLM industry, the matrix plan attracts attention with its structure and approaches to developing an affiliate network. What are its key features?

What is Matrix Marketing

Matrix marketing, also known as a forced or limited matrix , is a type facebook data of compensation plan in the MLM business that is characterized by clear limitations on the depth and width of the affiliate structure. Matrices can be different, for example 3x3, 5x5, 3x7, etc. The first number indicates the number of partners in the first line (the width of the structure), and the second number of levels to which the structure can expand (the depth of the matrix).

The MLM matrix plan works in such a way that distributors first fill their first levels, and all subsequent participants they attract are automatically placed in the free places in the deeper levels. For example, in a 3x3 matrix, each participant must personally attract three partners to the first level, and the rest move below, with a depth limit of three levels. As a result, the matrix will have the following structure: in the first generation of distributors - 3 people, in the second - 9, and in the third - 27.

This type of compensation plan involves teamwork in filling out the matrices with all participants. The more people invited to the structure, the greater the likelihood of receiving a good reward. This motivates distributors to attract more and more newcomers, contributing to the growth of your MLM company.