Google wants to match a keyword searcher

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But it does not necessarily mean that it is applicable to all industries. If you write a recipe blog, don't blindly follow these guidelines. In your search for a recipe, you must have come across long posts - the introduction is longer than the recipe itself. The blogger tells you about his childhood, the smell of pie in the morning at his grandmother's house, wonderful memories that he still remembers today, and some happier times. However, you didn't click on the title to read someone's life story, but to find a delicious and quick lazy phone number library apple pie recipe. Reader dissatisfaction is an item that Google has become very sensitive to . If a site visitor asks for a short recipe with clear instructions - just give it to them.

If our tips still haven't put your mind at ease, keep in mind that with the best possible result for the search phrase . That will never change. User Testing takes place, regardless of changes in the algorithm itself. Sometimes Google itself will make additional adjustments, if it notices that the algorithm particularly hits a certain industry, or does not give the desired results. Since 2015, Google has been using a special tool called Rank Brain , which monitors how visitors interact with the site. If visitors click on the text, read it from beginning to end, click on accompanying links and exit the text with x instead of Back - Google recognizes that it is valuable content and ranks it highly in the search. If you are sure that your content is of high quality and exactly what your customers are looking for, give Google a few days to recognize the quality and restore you to the position you deserve.

If you still panic when you see unwanted results in analytics, contact the experts. Our team has been gathering knowledge and experience in adapting to new Google updates for years. We must understand the changes that the world's largest search engine constantly serves as a challenge, not as a trauma . Facing a challenge always sounds more optimistic than trying to solve a problem, so we will approach the work task with extra vigor.