Google and Bing have stopped using schema markup because their use has been manipulative and inconsistent in many cases, and they have been abused in attempts to trick algorithms, similar to how meta tag keywords were used before .
Therefore, none of the search engines are planning to expand support for the schema and only the current basic attributes and types will be recognized.
Instead of schemas, it will focus on cash app data extracting data directly from the page, using:
advanced language analyses (small and large language models),
HTML5 elements (headings, tables, lists, etc.).
SEO marketers must therefore focus much more on high-quality and clear content directly on the page, verified by several trusted sources, than on explicit semantics in the form of schema markup.
10. Entity optimization: nothing easy awaits you
The necessary entity optimization is not just about schema markup for SEO on the web or knowledge panels for people, products, or companies. Its goal is to create sophisticated and reliable entity representation, essential for search robots.
Machines need to understand every attribute of a particular entity, including its relationship to other entities (products, services, corporations, people, topics, etc.). To achieve such a comprehensive understanding, you need to build a detailed network of attributes and relationships for your entity.
Schema marking is a thing of the past
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