If you have established your website online and want to make it a prominent position, then this article is for you. You will learn more about how to check your website’s Google page position , how to appear at the top of search results, and how to maintain a good average position.
All of these are very important if you want to drive a good amount of traffic to your website. Ranking high in Google page results is definitely the surest way to get visitors to your website. And it’s one of the main reasons to optimize your website for SEO.
Key variables that determine the success of your optimization include where your page appears when users search for the keywords you have optimized for on your website.
Therefore, when you check Google page position, maintaining a good average is of utmost importance and plays an invaluable role in directing users to your website.
Read on to learn what Google page position means list of us telephone number data how you can check the Google page position for your website, and why doing so is central to determining your SEO success .
What is Google Page Position?
To explain what Google page position means, we first need to look at a few important components of SEO. When it comes to search engine results, the important parameters that everyone follows are item or link impressions, their position on the search results page, and click-through rates.
The reason this is important is because the higher the position of the link to your website, the higher the chance that people will view it and eventually click on it, which will then direct users to your website, which is the most positive outcome.
What is a Google Page Position
But for this to happen, you need to make sure that your website link appears as high up in the search results as possible. According to this logic, position 1 is dedicated to the first result that appears when users search for a query; this is not an ad or a link to another advanced query, but an actual search result that corresponds to the intended query.
Pages usually show a maximum of ten search results, so the first ten positions are normally on the first page, the next ten positions on the second page, and so on. As a result, position 11 will in most cases have a dedicated area at the top of the second page.
However, this may change if search results are affected by other factors. These factors include location, number of search results displayed per page, saved cookie settings, ad blockers, and similar variables.
Average Google Page Position
An important distinction to remember when checking your website’s Google page position is that it is not a fixed parameter. Other search engines may display the result in a significantly different position. But more importantly, you shouldn’t expect even Google to always display your website’s link in the same fixed position. One reason for this is that the position can change over time.
If you created your website today and checked your page position, it could have any fixed number value, for example 4. After a short while, a competitor with a very similar website using the same or similar keywords but with slightly better optimization could take your place. And then your website could appear in rank 7.
This can happen even if you have not been replaced by a competitor, but this is due to cookies, browser settings, location or other identifiers stored by your browser.
Average Google Page Position
If you clicked on a link the first time you searched for it, or opened it repeatedly over a period of time, it will likely eventually start to appear in a more prominent position in your search results, but this will be different for other users searching for the same query.
Therefore, position is always considered an average, and there are several ways to determine how it is calculated. The most common ones include a base of 2 or 3. This means that the highest possible position is one of these numbers, respectively. Your actual Google page position will usually fall within a range of a few values above and below your average page position.
Why is it important to check Google Page Position?
There are several reasons why you might want to check your website’s Google page position and develop a habit of doing so periodically. The main reasons are:
Making sure you follow the ever-evolving search engine guidelines; and
To make sure you stay one step ahead of the competition.
Investing in content marketing and SEO is often a resource-intensive process. If you don’t follow trends and stay up-to-date, you’re likely to fall behind.
Falling behind also means dropping to page two, three or ten of Google search results. This can happen in a short period of time, even if you have a good position on Google.
If you notice that your position is starting to fall behind, this is a clear indication that you need to change something in your SEO strategy. Here’s what you can do:
Educate yourself on the latest algorithm updates and implement them.
Consult with your SEO or content marketing team and discuss solutions like running social media and Google ads promotions.
This is why it is vital to be aware of your website’s ranking on Google. If you check your Google page position and like where your page appears, you know you are doing a great job. This shows that you are moving in the right direction with your current strategy.
