Finding a good photo (with a professional approach), a headline (simple and without pomp and circumstance) and clearly explaining your training and experience can be a good start. It should be able to attract attention (in a good way) and provide the right information to know how you can help whoever comes across your LinkedIn profile.
LinkedIn is first and foremost a social network , so it's not enough to just create a profile, no matter how good it is, and wait for something to happen.
Connect with other people to expand your network of contacts , including former clients with whom you are interested in renewing the relationship: comment on posts, congratulate them on their achievements, share content... and it is always better to be original than to use the default options offered by LinkedIn.
Create a network of useful contacts by asking for contacts from professionals you know offline, with whom you have met, who are contacts of contacts... All of these contacts can become clients , business partners or suppliers at any time.
Join LinkedIn groups or create your own, it list of chile consumer email can be very useful for your personal brand: look for professionals or influencers in your sector, potential buyers... you can learn a lot about an industry and its needs through what is said in these groups and you will know how you can help.
Provide valuable content and get noticed on LinkedIn
Create quality content. If a contact views your profile and finds it interesting, they will likely take a closer look at your most recent posts. By sharing quality, useful content or answering questions by sharing your expertise, you can make your profile look relevant and trustworthy .
It's important to think about what kind of content you're going to share . Posting on Facebook or Instagram isn't the same as posting on LinkedIn. We're on a professional social network, so it needs to be content that's relevant to your target audience. Also plan when you're going to share your content and how often to achieve more notoriety. For example, once a day on a weekday might be fine to start with.
Different people react to different content, so it's good to diversify and use multiple formats: you can share videos, news, complex articles or shorter posts that encourage interaction, thus ensuring that you reach a more diverse group of people.
