If you haven't done so, don't worry, we will explain to you what this powerful software tool is that helps us analyze the market in which we operate, where we and our competition are positioned, and helps us get ideas to improve our SEM .
From Kiwop , we want to show you this tool in more detail. Therefore, we recommend that you stay reading with us to learn more about this powerful tool .
We explain all this to you below!
What is SEMrush
SEMrush is a software that uses Growth Hacking to analyze keywords, terms, and domains and help businesses analyze the market . It is a paid tool , but it lets you use it for free with a daily limit .
SEMrush
With SEMrush we can improve our SEM campaigns
How SEMrush works
This tool helps us to investigate both for SEO and SEM .
We will see a very intuitive platform with a search engine that will allow us to enter a domain, a URL or a keyword, and it will give us a summary of our position, organic and paid traffic, backlinks, keywords and much more.
Afterwards, we can go deeper into what we want with its functionalities.
Useful features for SEM
Keyword Research
One of the main and most powerful features of SEMrush . It will help us find the keywords that best suit us or that can work best, leading to the most detailed analysis of each term, each URL or each market in which we are researching.
This search is useful not only for SEO but also for SEM positioning .
It is true that normally for Google Ads we can use the tool itself for this type of research, but the advantage of SEMrush is that everything is unified and you are comparing with the competition from the same source .
View ad creatives
In the advertising section, we can see the search network creatives. We filter the term we want and it will show us the ads that SEMrush has registered with those terms.
Video and display ads
This relatively new feature shows us display ads in laos telegram different tabs, showing a summary, the ads and the landing pages.
Find out more about what SEMrush is and how it works .
Advantages of using SEMrush for your SEM campaign
SEMrush provides us with many advantages and we believe that if your company needs it, it can be an important tool to help you.
All tools in one
One of the biggest advantages of SEMrush is the unification of all the tools in the platform.
You can see summaries, graphs, keywords and a lot of features that this tool offers us, which means a simplification of the research.
SEMrush: the essential tool for your SEM campaign
SEMrush offers us a multitude of functionalities
It helps you improve SEM campaigns
SEMrush is a powerful tool for organizing and delving into our SEM campaigns . It has a huge keyword database that helps you find everything from the most used keywords to the most specific ones.
It also has an advertising section, where you can see the ads that are active for the domain or word you are researching.
All these features will help us with SEM positioning .
See what your competition is doing
Apart from what your client can provide you, who will most likely have a very clear idea of who their competition is , with SEMrush we can investigate who they are and what they are doing.
We can look directly at a domain or look at the industry based on a term or keyword, and it will show us the top PPC competitors around it allowing us to see the advertising and words they are using.
Researching competitors for organic positioning will also be very useful to know what words they are using for their positioning, and to see which ones we can use for our SEM campaigns .
New market segments
With all this information we can find segments on which to focus our campaigns, as well as keywords or markets relevant to our business or Startup, increasing the qualified traffic we can reach.
SEMrush: the essential tool for your SEM campaign
With SEMrush information we can target qualified traffic
SEMrush, a very complete tool
We have made a summary of the most important sections of SEMrush that can be useful for SEM .
With all this we can see that SEMrush is a very complete tool and that, if we can afford it, it is worth having it on our list of paid tools.
From Kiwop , we recommend this tool for the SEM of your business, to improve positioning and be more competitive.
Start using SEMrush to improve your SEM campaigns
We have told you what it is, what it can offer you, its prices and its functionalities.
Now it's up to you to decide whether you want to hire him or go with an agency.
Contact us if you need help with your online strategy or follow us on Instagram for more tips on how to use SEMrush for SEM .
