Now that you have a clear idea of the concept and know what it means to redirect a website, we can go into detail and define a list of activities (SEO checklist) to be divided into 3 phases: pre-migration, migration and post-migration.
1. Pre-migration phase
Let's think of this first phase as if it were the inventory of a shop: the turn leads into sales with overseas chinese in worldwide data most delicate period, necessary to prepare the site for the move.
Regardless of the reasons behind your site migration project, you need to have clear goals, as these will help set and manage expectations. Activities to be done during pre-migration include:
carry out an SEO analysis of the old site , in order to detect any critical issues and outline the guidelines for the development of the new site. The technical specifications of this document must be very detailed, so that the customer understands them and the developers can easily transform the requirements into actions;
identify the high-traffic keywords and the related main landing pages with which the site is on the first pages of Google. You need to have a clear perception of how the site you are migrating is positioned in SERP. Once you have identified the keywords, it is correct to start tracking them to have a ranking history that can be consulted after the publication of the new site; [create-campaign tools="tracking" header="Track all your keywords" text="With Position Tracking you have everything under control" placeholder.
SEO Check: What Activities to Do During a Migration?
-
- Posts: 99
- Joined: Tue Dec 03, 2024 4:59 am