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1. Create sales strategies ! This is giving a little push to those who visit your website, so that they decide to make that purchase they want so much , how do you achieve it? We leave you some tools:
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FREE Shipping : Anything that says “free” sells. If you ship the product to your customers free of charge, this will be well received by your potential buyers, as they will perceive that you are saving them a good amount of money.
Do you already offer discounts on second purchases? For anyone who is about to buy something, the possibility of taking an extra item, taking advantage of an interesting discount, is really tempting. Discounts are an excellent tool to make the potential buyer feel more tempted than ever to buy.
Outlet Sales : It is important to have a section in your e-commerce dedicated to the sale of items that are out of season, or that have not been sold. We guarantee that anyone who tells you that they have visited an e-commerce without looking at the “discounts” section… would be lying.
2. Personalize searches for your online store visitors : It is statistically interesting how well potential buyers are shown products in an e-commerce site that they have been interested in on a previous visit (i.e., they have taken action on them). Therefore, we recommend that, if you have a platform that includes several products for sale, you do not miss the opportunity to remind visitors that “x” product was interesting to them. The same applies to “related products.”
3. Social Media Campaigns : Promoting a particular product or service on Social Media is an excellent tool to publicize your e-commerce and reach potential customers who otherwise would never have known about your online store .
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Customer service: A key point for online sales
Having already taken into account the first three points that cover the attraction phase, it is important to focus on the users of our e-commerce. The following tips are aimed at what you should do to not miss any sales opportunity.
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4. Usability : User experience on a website is essential. If the e-commerce site is poorly organized, loads slowly, has difficult navigation, etc., people will quickly get tired and close the tab to visit a properly designed platform, designed to offer what the user really wants. If you want
