XDAY LATAM 2020 was a great success, an event where we were able to learn about the latest developments in the world of research and customer experience from experts.
During the day we discovered innovative tools and methodologies that are allowing large companies to stay one step ahead of the competition and that will undoubtedly be of great help to all attendees who participated in this QuestionPro initiative.
New trends in market research
As a company, we are committed to our users, as reaffirmed by guatemala number screening Vivek Bhaskaran, CEO and Founder of QuestionPro, who spoke about the growth we have had as a company since its founding in 2005, and the impact of COVID-19 on digital companies and performance as a company working remotely.
He also shared with the attendees the innovative functions that the platform will offer, which will undoubtedly help in the generation of insights and research, both for agencies and for the research departments of companies.
Vivek Bhaskaran gave us a sneak peek at NPS+ , a tool that not only helps in reclaiming detractors, amplifying promoters and closing loops, but also helps you understand why they made that decision, and also empowers consumers by allowing them to vote on the opinions of others. With this more complete feedback, companies can take steps to improve.
Vivek Bhaskaran at XDAYLATAM 2020
Digital acceleration and real-time collaboration are undoubtedly experiences that have impacted the development of new features of our online platform. Tools such as online focus groups and the possibility of collaborating in real time in the creation of surveys are technologies that are shaping the way research is done today.