Lead Sale

A good rule of thumb is to match the effort required to enter a contest to the value of the prize. Lower value prize = less effort to enter, higher value prize = more effort.

Quickly increase the number of subscribers and expand your audience,
Generate potential leads at the earliest stages, when ...

It would seem that such a thing as a brand book is necessary only for large brands represented in a variety of large media, but is it so? Let's consider the advantages of compiling a brand book for maintaining company representations in social networks.

A brand book or social media style guide is ...

The social network is keeping up with VKontakte and is doing everything to make the new advertising laws easier for advertisers to bear. This and other OK news is in this article.

We have already dedicated a separate detailed article to the advertising law that came into force in September 2022. If ...

Here are the key metrics you need to measure in 2023. They provide insight into your productivity and ROI, as well as any untapped opportunities.

Number of followers on social networks
Track changes in the number of subscribers over a certain period of time. VKontakte displays growth as an ...

Sponsored messages are currently in test mode. Once they are fully launched and allow Telegram to cover its main costs, the platform will enable monetization and start sharing advertising revenue with the owners of public channels that display sponsored messages.

Anyone can read Telegram's ...

The COVID-19 pandemic has not only changed our lives, but also had a huge impact on businesses. With restrictions and changes, brands have been forced to rethink their marketing strategies. In this article, we explore what lessons businesses have learned from the pandemic and how they have adapted ...

The domestic social network has introduced retargeting for mobile applications in VK Advertising, and it has also allowed giving away in verified communities. We will tell you more about the updates in this article.

Retargeting on VKontakte for mobile app users

Now companies that own their own ...

TECH WEEK for us is an opportunity to deeply immerse ourselves in the world of business and technology. The GreenSMM team visited this event last year and was delighted with the organization, content and atmosphere of the event.

Here you can see how the event went last year - TECH WEEK 2023

This ...

In this article, we summarized the results of a study by Wpromote, conducted in collaboration with Ascend2, to understand what marketers plan and intend to improve in the brand they are working to promote.

Increase brand awareness

Marketers place the most emphasis on improving brand awareness ...

Generative content is material created using artificial intelligence (AI) algorithms that can take various forms: text, images, video, and audio. Unlike traditional content, which requires human involvement at every stage, generative content is able to automatically generate ideas and forms based on ...