Lead Sale

Now that you have a clear idea of ​​the concept and know what it means to redirect a website, we can go into detail and define a list of activities (SEO checklist) to be divided into 3 phases: pre-migration, migration and post-migration.

1. Pre-migration phase
Let's think of this first phase as if ...

Especially if you have a startup. And if you already have a marketer in the team. It is very likely that the employee to whom you will give additional tasks, apart from the main work, will not be able to cope with them. Maybe he will not have time to do everything and most likely he will not have ...

Shipping costs
One of the main reasons why users abandon their e-commerce carts is excessive or unclear shipping costs.

It is better to indicate the cost right away, even before reaching the cart and checkout, or in any case prepare the user for this expense, perhaps by entering the amount in the ...

Searches in the form of known questions can be highlighted in the form of a box that offers content directly relevant to the question asked. In foreign SERPs, for searches that begin with “Why,” “Where,” “What,” “When,” etc., we have Direct Answer Questions (DAQ): a screen opens that responds in a ...

The new channels
The expansion of devices - the use of which represents for editorial publications a path, albeit complex and fragmented, to compensate for the decline in listening in traditional mode - is combined with the ongoing extension of digital environments, through which to innovate and ...

Today the concept of main keyword goes beyond the classic approach that has formed over time. The idea is to understand the concept related to search intent . That is, what the user wants, searches for and expects to find by typing certain terms. To delve deeper into this topic I rely on the ...

Expectations for an online course are high: people are looking for a variety of teaching methods , such as text, videos, worksheets, checklists, infographics, audio, and anything else that provides information in a direct and simple way.

But not everything fits every single course, which is why it ...

It may make you smile, but our “office” becomes the sports center, an informal place where we can meet, talk, look at drafts and talk about numbers. Yes, numbers too, because every project must have a solid economic basis. Thus begins the business plan phase : fine-tuning the recipes, selecting raw ...

Target research
At first, as already mentioned, it is necessary to find a specific target audience. Any marketing or communication operation must include this phase.

Knowing your target audience and defining it perfectly is the only way to understand how to best communicate with them.

You need to ...

During January and February, SEMrush released a lot of new features. Some of them were highly anticipated! Check out all the major news about our platform in the #semrushnews section.

SEO Toolkit
Domain Overview: Organic Research, Domain Analysis, Keyword Gap
Our new version of all analysis reports ...